Oct 9th, 2016, HELI celebrated its 20th anniversary of listing in Shanghai Stock Exchange , the ceremony and brand promotion campaign was held at the headquarters in Hefei.
Oct 9th, 1996, Anhui HELI Co., Ltd was officially listed in Shanghai Stock Exchange, then became the first listed Chinese forklift company. With China’s reform and opening-up as well as the development of capital market, HELI has achieved a great progress of industry and capital operation. In the past twenty years, HELI has always been the core enterprise for Chinese industrial vehicle R&D, manufacturing and exporting, as well as the leading enterprise in terms of scale, industrial chain coverage, comprehensive strength and social economic performance. HELI brand is also a famous trademark of China.
Since the company was listed in 1996, HELI has established a n explicit brand developing strategy, which is transiting from single direction development towards to diversified development through a series of scientific management philosophies and styles. At present, HELI can offer more than 1,700 models and 500 types of products. All these products have independent intellectual property rights and world leading comprehensive product performance. In addition, significant achievement has been obtained by HELI in terms of industrial vehicle intelligent, new energy, hybrid power technology, NVH technology, transmission technology and so on. Nowadays, HELI products have been actively demanded from more than 150 countries and regions. Agency relationship has been established in more than 80 countries. HELI European Center is invested and constructed at northern France. The brand’s global influence is growing every day.
While speaking of the future development of HELI, Mr.Dejin Zhang, president of Anhui HELI Co., Ltd. said during the ceremony, “HELI is sailing again from a new start, moving forward to build an international first-class modern enterprise, striving for the large manufacturing country strategy, and becoming a respected enterprise.”
Mr.Qingfeng Ma, chief engineer of Anhui HELI Co., Ltd. said, “In the future, HELI will focus on further consolidating the advantages of internal combustion engine products, completing electric and warehouse product series, accelerating the development of new energy, intelligent, middle and high-end products while developing international markets and products suit for clients from emerging markets, such as North America, Europe, Southeast Asia and so on.”
At the scene of the ceremony, HELI announced series of phased objectives since the 5th management revolution launched in 2011, including new products release and display, official launch of e-commerce platform, brand new official website of HELI, applications online for Android and Apple IOS system and so on. HELI leaderships and honored guests have given speeches regarding HELI’s innovative development and strategic planning. Also, on-site explanations regarding key topics concerned by investors and clients were provided to make more people understand and trust HELI.
Stride ahead, soar beyond. Along with the development of HELI’s internationalization strategy, HELI brand is becoming well-known all over the world. HELI will continue to sell their independent brand qualified products, provide excellent service for their customers, and commit to become a first class supplier of automatic logistic equipments.